LA Bowl - Grand debut
We teamed up our dear friends at Thirsty Agency and SoFi stadium to bring their branding to life. We applied motion to their creative designs through motion graphics and a banner film to debut LA’s newest and prized collegiate football tournament, the LA Bowl.
The goal with this campaign was to combine college football with an LA flavor and made it happen through iconic landscapes, game footage, playful overlays, gritty music and VO.
Credits.
Director, Editor: Paolo Ferrari
Creative Director: Carlos Oliva
Animator: Case Jernigan